One Department, One Conversation — Avila's New Communication Strategy, Powered by WinWon

Avila University unified athletics communication in under a month by adopting all five WinWon channels—Chat, Announcements, Email, Mass Texting from real numbers, and Profile Notes. With every message, update, and record living in one system, coaches, administrators, and student-athletes now share a single source of truth for scheduling, recruiting, and day-to-day operations.
5 Integrated Channels, 
1 Application
Chat, Announcements, Email, Mass Texting, and Notes—all centralized and powering Avila’s communications.
8,700+ Messages Sent in First 100 Days
Messaging to recruits and student-athletes became a streamlined process across web and mobile in record time at Avila.
400+ Athletes
Every student-athlete at Avila can access communications and schedules on the WinWon Athlete mobile application.

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Overview

When Avila University partnered with WinWon, they weren’t just adopting a new software — they were reshaping how an entire athletic department communicates. From quick group updates to compliance emails, Avila centralized everything into one secure, trackable hub. The results were immediate: faster communication, fewer missed messages, and a shared sense of accountability that strengthened collaboration across teams.

Within 100 days, messaging to recruits and student-athletes was all centralized in WinWon, with over 8,700 messages sent via text and push notification from coaches and administrators. WinWon became more than a tool — it became the heartbeat of Avila Athletics, proving how quickly an organized, mobile-first communication system can transform an athletic department. Read on to learn more about how Avila is using WinWon’s five channels of communication to keep their operations connected and consistent.

Challenge

Before WinWon, Avila’s communications were scattered across personal texts, email chains, and ad-hoc group messages. Staff spent time rebuilding lists, athletes missed updates, and coaches lacked a consistent channel. There was no dependable way to reach everyone, track engagement, or keep information tied to athlete records.

“For me, the win is being able to communicate with the whole department—and all our athletes—in one place.” — Boyd Pitkin, Assistant AD

Solution: Five Channels, One Platform

Effective communication is the foundation of every successful athletic department—and Avila University found its answer in WinWon. Before adopting the platform, messages to student-athletes, coaches, and staff were scattered across texts, emails, and spreadsheets, making it difficult to keep everyone aligned.

By moving to a single platform designed specifically for athletics, Avila created one centralized space where every update, announcement, and conversation happens in real time. The result is a communication system that’s fast, transparent, and built for how student-athletes actually live—on their phones, between classes, practices, and game days.

With WinWon’s integrated communication suite, Avila can now reach every audience through the right channel—whether that’s a department-wide announcement, a coach’s quick text, or a tracked recruiting email—while keeping all communication securely connected to the same athlete and team records.

Avila implemented every WinWon communication method—so the message matches the moment while still staying centralized.

Chat (DMs & Channels)
— Department-level channels (e.g., All Head Coaches, Assistants, Admin Staff) replaced group texts. The staff can now manage updates from desktop or mobile, with membership tied to WinWon roles.

Announcements (Athlete App Notifications)
— Big-moment messages (game promos, schedule changes, campus reminders) go straight to the WinWon Athlete App—with reactions for quick confirmation and an audit trail of who acknowledged.

Email to Athletes & Recruits (Tracked in the WinWon Outbox) — Staff send branded emails directly from WinWon; the Outbox shows opens and clicks, making follow-ups timely and targeted.

Mass Texting from Real Numbers — Coaches and admins reach recruits or athletes from real phone numbers at scale. Messages get read and replies are easy to manage.

Profile Notes (System of Record) — Every critical detail lives on athlete/recruit profiles (conversations, reminders, staff notes), so context travels with the person—not someone’s inbox.
“This is our platform. This is how we communicate. Everything goes in WinWon.”


Boyd Pitkin,
Assistant AD - Compliance and Eligibility

Outcomes

Within a single month of launch, every student-athlete had downloaded and activated the WinWon Athlete App, and every coach and staff member had transitioned their communication into the WinWon platform. This rapid onboarding eliminated confusion between legacy tools, reduced dependence on personal messaging, and set a consistent digital standard across all sports. The speed of adoption underscored how intuitive the WinWon communication suite is for both administrators and athletes.

A Single Source of Truth for Athletics

By consolidating calendars, chats, announcements, emails, and notes into one centralized platform, Avila now operates with a true single source of truth. Every message, schedule change, recruiting update, and eligibility note is automatically attached to the correct team or athlete profile. This ensures that information lives exactly where it belongs—accessible to the right people, in real time. The result is fewer missed messages, no double-booking of events, and a department that functions in sync across every sport.

Building Accountability Through Transparency

With WinWon Channels and the Outbox, Avila’s staff can finally see what happens after they hit send. Coaches know who opened a message, who clicked on links, and which athletes reacted in the app—eliminating the need for “Did you get my email?” follow-ups. This transparency builds accountability across teams and empowers staff to focus on meaningful engagement rather than administrative guesswork. Every communication now comes with data, allowing coaches to refine how and when they reach their athletes.

Seamless Handoffs During Staff Changes

Turnover is part of college athletics, but communication shouldn’t suffer when roles change. In WinWon, communication lists and permissions automatically update when new joiners are welcomed. When a new coach joins, they instantly gain access to team channels, schedules, and historical communication—no lost group texts or outdated email threads. This systemized approach has eliminated the chaos of manual contact updates, ensuring that information continuity remains intact even during major personnel shifts.
“When someone leaves or joins the staff, I don’t have to rebuild contact lists — WinWon keeps communication consistent through every transition.” 


Boyd Pitkin,
Assistant AD - Compliance and Eligibility

Enhanced Leadership Visibility and Data-Driven Oversight

For athletic administrators, WinWon’s recruiting dashboards and communication analytics have become indispensable tools for leadership visibility. Department heads can track outreach volume, monitor engagement trends, and identify areas for improvement—all without relying on manual reports. The combination of message tracking, recruiting metrics, and engagement data enables leaders to celebrate coaches who excel in communication and support teams that need additional attention. The platform transforms anecdotal management into data-driven decision-making, helping Avila Athletics operate with greater alignment, efficiency, and confidence.

A Modern Athletic Department Powered by WinWon

Avila showed that adoption doesn’t need to take a semester. By standardizing on all five WinWon communication methods, the department moved from fragmented messages to a shared, searchable, and trackable system—keeping coaches aligned, athletes informed, and operations moving as one.

Coaches stay aligned on department priorities, student-athletes receive timely updates through their mobile app, and administrators gain real-time visibility into engagement and recruiting activity. The entire operation now runs from a single hub built for college sports—a platform purpose-designed to centralize communication, streamline workflows, and strengthen community across the athletic department.

Avila’s experience demonstrates what’s possible when technology reflects the rhythm of athletics: fast, collaborative, and mobile-first.
“I’m known around here as ‘Boyd WinWon,’ and I’ll take that all day long.”

Boyd Pitkin,
Assistant AD - Compliance and Eligibility

“You can feel the difference on campus. Coaches respond faster, athletes know what’s happening, and it just feels like one team.”

Boyd Pitkin, Assistant AD - Compliance and Eligibility

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