A few years ago, William Penn’s student-athletes expressed a common frustration: We do not have a clear way to know what is happening on campus or at other teams’ games. Despite being active on social media, many students were missing critical updates — from game promotions and giveaways to scheduling changes and athletic announcements. Coaches and administrators were using multiple tools (emails, GroupMe, and mass marketing platforms), which created silos and resulted in contact lists that would quickly become outdated.

“We’d send something on one platform, but rosters changed, and we’d miss people,” Rettig explained. “It wasn’t ideal.”

Without a unified system, communication felt inconsistent and reactive — and the athletic department knew it was time to centralize.

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🏟 Text Messaging and Email Outreach
With WinWon’s mass text and email tools, the William Penn staff began sending branded, engaging messages directly to student-athletes about upcoming games, special promotions, and theme nights. Personalized messages — using first names, emojis, and tone that matched campus culture — captured attention and drove engagement.

Rettig put it best: “When they see a personalized text from someone in the athletics department with their name in it, they pay attention. And who doesn’t have their phone in their hand nowadays?”

Those messages translated into action: attendance spiked across football, volleyball, and soccer games. “We had students lined up at the gate for our last football game, probably 100 on the field with the team after the win — high-fiving, hugging, celebrating,” Rettig said. “Our athletes and staff noticed the difference.”

Why it matters: In college athletics, communication drives culture. William Penn used WinWon’s message capabilities to turn routine updates into moments that sparked school pride and created a shared campus experience.

💬 Templates and Time-Saving Tools
WinWon’s template feature made communication faster and more consistent. Instead of rebuilding messages each week, Rettig and the William Penn staff could store pre-approved, branded messages for easy reuse.

He shared, “I love that I can even have templates for the iMessages I send out to all athletes. You just click, send, and it takes all the stress out.”

Why it matters: By reducing the friction to send updates, staff now focus more on creative engagement — not admin work — helping them stay consistent even during busy competition weeks.

📱 The Athlete App and Roster AccuracyBecause William Penn uses WinWon across departments — compliance, eligibility, scheduling, and communication — every roster is automatically up to date. Messages always reach the right people, and coaches and athletes can see schedules, announcements, and forms from one centralized hub.

“Before, we had to manage multiple systems, and that caused confusion,” Rettig said. “Now coaches know — if it’s in WinWon, it’s current. This is where we go.”

Why it matters: Real-time data eliminates the guesswork. When communication is built on the same foundation as scheduling and compliance, nothing gets lost, and everyone operates from the same playbook.

With WinWon, William Penn has unified athletic communication, improved student-athlete engagement, and simplified day-to-day operations across every sport. Attendance is up, communication is consistent, and the platform has become the backbone of their department’s operations.

From new technology adopters to veteran coaches, the shift has been transformational. Even staff who once resisted digital tools now rely on WinWon every day to send messages, manage schedules, and monitor compliance—all from one shared workspace. What once required logging into multiple systems, exporting spreadsheets, and juggling communication apps now happens seamlessly in a single, intuitive platform.William Penn now operates from a centralized hub for communication, scheduling, and roster management.

What once demanded manual updates and scattered workflows has been replaced by an organized, living ecosystem that connects every stakeholder in real time. The result is a department that moves faster, collaborates more easily, and communicates with greater clarity and confidence.In bringing all these capabilities together, William Penn discovered that the sum of the features they use in WinWon are far greater than the parts.

When every coach, athlete, and administrator operates from the same source of truth, information flows freely, communication strengthens trust, and the campus community grows more connected than ever before. WinWon didn’t just make daily operations easier—it created a shared foundation that unites the entire athletic department.

William Penn’s transformation didn’t happen overnight—it was built on their strategic use of the WinWon platform. Today, their athletic department relies on an integrated suite of tools that connect coaches, athletes, and administrators through one modern operating system for athletics.

Mass Texting & Email Tools — Reach every student-athlete instantly from real phone numbers and branded department emails.

The WinWon Athlete Mobile Application — The hub for schedules, announcements, and team updates, built for on-the-go student-athletes.

Scheduling & Calendar Integration — Centralize team practices, travel, and events in one shared calendar.

Outbox & Analytics — Track who opens messages, when they engage, and how communication drives participation.

Roster Management — Keep every roster accurate across sports with real-time sync between coaches and administrators.

WinWon powers every corner of William Penn’s athletic operations—from game-day energy to academic eligibility—proving that modern technology can bring teams closer together, both on and off the field.